Marketing and Communications: Communications Strategy - Lead Associate (Hybrid)

Company Description

At Fannie Mae, futures are made. The inspiring work we do makes an affordable home a reality and a difference in the lives of Americans. Every day offers compelling opportunities to impact the future of the housing industry while being part of an inclusive team thriving in an energizing environment. Here, you will help lead our industry forward and make your career.

Job Description

As a valued colleague on our team, you will provide expert advice and guidance to your team on designing and coordinating internal and external communication strategies. In this role, you will maintain communications policies and procedures, as well as utilize various mediums, such as external storytelling, media outreach/engagement, influencer strategy, and/or Fannie Mae’s owned channels to ensure effective communication.

THE IMPACT YOU WILL MAKE

The Marketing and Communications - Communications Strategy - Lead Associate role will offer you the flexibility to make each day your own, while working alongside people who care so that you can deliver on the following responsibilities:

• Create, schedule, implement, and oversee communications programs that highlight Fannie Mae’s resources and tools to help Consumers throughout their housing journey.
• Write, prepare, and/or review communications (articles, bylines, pitches, talking points) to be leveraged in various External Communications channels and mediums.
• Develop various communications for creative storytelling, media engagement, sponsored content and/or creating articles for Fannie Mae’s owned channels.
• Collaborate with different business units and program/product teams to develop communications strategy.

Qualifications

THE EXPERIENCE YOU BRING TO THE TEAM

Minimum Required Experiences:

• 4 years
• The group of skills related to Communication, including communicating in writing or verbally, copywriting, engagement with media, planning, and distributing communication, etc.
• Skilled in presenting information and/or ideas to an audience in a way that is engaging and easy to understand
• Working with people with different functional expertise respectfully and cooperatively to work toward a common goal
• Experience gathering accurate information to explain concepts and answer critical questions
• Skilled in creating visual concepts, creating content, and editing content by hand or with the help with computer software to communicate ideas
• The group of skills related to Relationship Management including managing and engaging stakeholders, customers, and vendors, building relationship networks, contracting, etc.
• Skilled in Microsoft Office
• Experience using Cision

Desired Experiences:

• Bachelor’s degree or equivalent
• The group of skills related to Influencing including negotiating, persuading others, facilitating meetings, and resolving conflict
• Adept at managing project plans, resources, and people to ensure successful project completion
• Experience helping an organization to plan and manage change in effort to meet strategic objectives
• Experience using SharePoint
• Experience using Google Analytics

Additional Information

The future is what you make it to be. Discover compelling opportunities at careers.fanniemae.com.

Fannie Mae is an Equal Opportunity Employer, which means we are committed to fostering a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, religion, national origin, gender, gender identity, sexual orientation, personal appearance, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation in the application process, email us at careers_mailbox@fanniemae.com.

Fannie Mae is primarily a hybrid company. We embrace flexibility for our employees while providing office space for in-person work and collaboration. This role is classified as Hybrid. If you speak with a Recruiter, they will provide you with more information about the definition of this classification.

The hiring range for this role is set forth on each of our job postings located on Fannie Mae's Career Site. Final salaries will generally vary within that range based on factors that include but are not limited to, skill set, depth of experience, certifications, and other relevant qualifications. This position is eligible to participate in a Fannie Mae incentive program (subject to the terms of the program). As part of our comprehensive benefits package, Fannie Mae offers a broad range of Health, Life, Voluntary Lifesty