CRM Outbound Team Lead

About Us

We are BetMGM. We are revolutionizing sports betting and online gaming in the United States. We are a partnership between two powerhouse organizations—MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Sportsbook, Borgata online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.

We understand that each card in the deck plays a unique role in any given hand, just as our employees each play a unique role in accomplishing our goals as a company. We strive to create a culture of empathy where our employees feel valued, heard, and comfortable bringing their authentic selves to work. We want to build a product and a workplace that reflect the communities we serve so we approach our work fearlessly, take responsibility when we get it wrong, and ante-up again. We play to win, and we are all-in together.

We were recognized as one of Glassdoor’s “Best Places to Work”.

Responsibilities

• Oversee Grandstand daily sports push notification execution (manual campaigns and automation campaigns)
• Creation of the real-time weekly push notification calendar/schedule
• Owner of project management tool Air Table
• Ensure real-time push notifications are data-driven, creative, relevant and localized
• Serve as a liaison between The Trading team and the Real-Time team
• Provide other CRM teams with push notification support
• Work in tandem with real time's internal communications prong, ensuring campaigns are complimentary with multi touch points
• Ensure Grandstand product road map items are being tracked effectively and delivered
• Monitor and evaluate campaign performances and make necessary changes based on analytical insights
• Ensure Grandstand yearly goals/objectives are satisfied

Qualifications

• 3 to 4 years of marketing experience; ideally gained with an online sportsbook or within the gaming industry
• Excessive sports betting knowledge will allow for you to excel in this role
  Experience in the use of marketing solutions would be preferable
• Ability to learn quickly, take on new instructions and guidelines
• Strong communication skills (verbal, written and presentation) with an inquisitive mindset
• Possessing excellent organizational and time management skills, you will be comfortable working in a fast-paced environment
• You will feel comfortable in all things data and possess strong analytical skills and problem-solving capability; combining the use of a real-time campaign performance dashboard, you will be assessing the real-time performance on individual campaigns

The annual salary range for this position is $77, 280.00 to $101, 430.00.  Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.  This position is also eligible for participation in a performance-based bonus plan. 

Gaming Compliance & Licensing Requirements
 
As an online gaming company, BetMGM is required to comply with state gaming regulations which includes licensing obligations.  Applicable employees must be licensed by at least one jurisdictional agency, although certain positions require licensing by multiple agencies.  Failure to become licensed or maintain licensure with each agency as required for the role may result in termination of employment.  Please note that the licensing process includes comprehensive background checks which may include a review of criminal records, financial history, and personal background verification.

In addition, candidates must comply with and support the company's responsible gambling policies, procedures and initiatives.

About Our Culture

Building BetMGM from the ground up takes effort, energy, and teamwork, but that’s what will make leading this industry all the more satisfying. We stay focused on our main goal with the help of these four company pillars:

Believe in Your Game – Take your shot! There’s a freedom to explore ideas usually only start-ups are lucky enough to experience.

Backed by the Best - With our expertise—merged with that of our world-class investors—we have the opportunity to take this business, and ourselves, farther than anyone has ever imagined.

Do What’s Right - We operate with clarity and simplicity, always doing the right thing by our customers and each other, standing shoulder to shoulder every day.

Hustle Hard - Our