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Franchise Management and Marketing MBA Intern: LA - Summer 2025

Warner Bros. Discovery
United Statesfull_timeVerifiedPosted 7 Oct 2024
💰 $90,000/yr

About the role

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Application Deadline: Friday, November 15th 

*Pro Tip: Submit your application as early as possible—positions may close sooner than expected due to high applicant volume!*

We’re seeking ambitious 1st-year MBA students eager to launch their careers at one of the world’s leading media and entertainment companies.

All 2025 MBA Interns will be chosen exclusively from the attendees of the MBA Trek on Friday, January 10th, 2025 (In-Person/Virtual). If you want to be a 2025 WBD MBA Intern, this is your first step!

The Warner Bros. Discovery MBA Trek offers you a unique opportunity to engage with recruiters, former interns, and executives while diving into our company culture, hearing the latest business updates, and receiving essential interview tips. This trek is your gateway to understanding what sets our award-winning internship program apart. During this immersive event, you'll have exclusive access to the network and connect directly with hiring managers for 2025 MBA internship positions at WBD.

Your New Role

The Global Harry Potter Franchise Management and Marketing team oversees one of the most iconic and beloved franchises of all time, and is responsible for the global management of the Themed Experiences and Core businesses for Harry Potter, including strategic planning, tool development, and the marketing activation of all franchise activities.

The MBA intern position will gain insight and knowledge into the CP Industry and specifically Franchise Management and Marketing through practical experience and exposure by supporting franchise strategies/plans, coordinating with cross-functional teams, and conducting research.

Franchise Management and Marketing is an exciting place to be – we get the perfect balance of Creative and Strategy, and the privilege of working with people across the division and broader company. This department fits within the bigger picture of WBD by driving the CP strategy for our brands and supporting the rest of the division in executing across that strategy.

Your Role Accountabilities 

The MBA Intern will take on projects to support the Harry Potter Franchise Management and Marketing team, which could include reviving brand guidelines, developing digital strategy, and collaborating on tentpole marketing activation planning. They will be responsible for supporting the development and implementation of franchise strategies and activation plans, coordinating with cross-functional teams, and cultivating and interest and expertise in digital strategy. At the end of the semester, the MBA intern will be proud to take away opportunities to develop professionally and uncover new skills, an inside look in the entertainment industry, key networking and relationships to carry forward, and real-life experiences to bring with them in their career.

Qualifications & Experience 

  • Solid knowledge of PC/Mac, and Microsoft Office, specifically PowerPoint, Excel, Word, Outlook, and Teams.

  • Highly organized and a self-starter with the ability to keep on an assigned track with minimal direction.

  • Strong verbal and written communication skills

  • Solid knowledge of social media, digital strategy, and current trends

  • Insight and understanding into the hspaces, experiences, and trends

  • Strong presentation development skills

  • Awareness and expertise of the Harry Potter brand preferred

  • Must be actively enrolled in a U.S.-accredited college or university MBA degree program for the full duration of the internship (proof of enrollment required) 

  • Must be a 1st year MBA student 

  • Must be in academic good standing (3.0 or above cumulative GPA) 

  • All 2025 MBA interns will be selected from the attendees of the in-person (held in Burbank, CA)

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Company

Warner Bros. Discovery

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