Global Category ComEx Director - Wellness
HaleonAbout the role
Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
The Global Category ComEx Director (Wellness) drives the integration of commercial excellence into Wellness category strategies, ensuring strong customer and shopper centricity, best-in-class omnichannel execution (including digital commerce), and scalable commercial capabilities to deliver sustainable category growth.
Role Responsibilities
Category & Commercial Leadership
Champion the ‘Voice of the Customer and Shopper’, embedding insights into category strategies, innovation, and go-to-market approaches to drive sustainable growth.
Provide and approve commercial inputs and customer insights into Category-led forums (e.g., CGLT) and enterprise-wide planning cadences (e.g., IGP).
Translate category growth strategies into customer category story, ensuring alignment with global commercial excellence blueprints and frameworks.
Partner closely with Global Category, within Commercial Excellence global function, and OU teams to shape commercially viable category growth strategies across channels and markets.
Omnichannel Excellence
Act as a key interface with Marketing Excellence and Commercial teams to ensure category strategies are fully optimized for Digital Commerce and omnichannel execution (including retails and pharmacy channels).
Identify and scale digital commerce growth opportunities, leveraging data, analytics, and emerging trends to inform category strategies.
Partner with dComm and Media teams to ensure consistent deployment of global standards, tools, and capabilities across markets.
Work closely with NRM and Brand team to identify PPA opportunities to support the omnichannel ambition.
Commercial Planning & Capability Building
Coordinate with other Global Category ComEx Directors to define and align on global commercial planning frameworks, KPIs, and governance, ensuring integration with IGP and category strategies
Drive adoption of standardized commercial excellence frameworks and tools across OUs and markets, ensuring consistency and scalability.
Enable capability building across markets, fostering best practice sharing and continuous improvement in commercial execution.
Cross-functional Collaboration & Execution
Collaborate with OUs, Markets, and Global teams to ensure effective implementation of commercial strategies and frameworks in-market.
Foster strong partnerships with Category, Marketing, Sales, dComm, and CBIA (analytics and insight) teams to ensure end-to-end alignment from strategy to execution.
Act as a thought leader on commercial excellence influencing senior stakeholders and driving enterprise-wide alignment.
*The position is based in Warren, NJ, and follows a hybrid model, requiring an in-office presence of 3 days per week.
Why you?
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
Proven experience in Commercial Excellence, Category Management, Sales Strategy, or Digital Commerce within a large consumer health or FMCG organization.
Direct experience in managing customer.
Demonstrated ability to embed customer and shopper-centric insights into commercial and
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