Executive Director Marketing Repatha Brand Lead
AmgenAbout the role
Career Category
MarketingJob Description
Join Amgen’s Mission of Serving Patients
At Amgen, if you feel like you are a part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.
What you will do
Let’s do this. Let’s change the future of cardiovascular disease.In this vital role for Amgen, the Executive Director, Repatha Brand Lead will help shape the future growth trajectory of one of the company’s most strategically important franchises. Repatha is a market-leading Lipid lowering inhibitor with proven cardiovascular outcomes benefits and a significant opportunity to transform LDL-C management across the U.S. healthcare system.The lipid-management landscape is entering a period of unprecedented change. Emerging therapies, evolving treatment guidelines, new quality measures, expanding cardiometabolic screening infrastructure, and increasing focus on preventive care are poised to dramatically expand the category and redefine how patients are identified, treated, and managed.The Executive Director will lead the Repatha brand through this next era of growth — helping accelerate earlier LDL-C intervention, broaden appropriate adoption, and accelerate Repatha’s leadership in a rapidly evolving marketplace.This role has leadership responsibility for driving all aspects of U.S. brand strategy and execution while leading a high-performing cross-functional marketing organization. The Executive Director will work closely with Commercial, Medical, Market Access, Value & Access, Digital, Data & Analytics, Sales, and R&D leadership to deliver against ambitious growth objectives and unlock the next wave of category expansion.
Key responsibilities include:
Lead the development and execution of bold, future-oriented strategies that drive sustainable revenue growth, market leadership, and long-term franchise profitability
Shape the future vision for Repatha within an evolving lipid-management ecosystem that includes new entrants, earlier treatment intensification, quality measure evolution, and expanding preventive cardiology pathways
Drive growth across strategically important patient segments including ASCVD, familial hypercholesterolemia, statin-intolerant patients, diabetes populations, and other high-risk cardiometabolic groups by accelerating patient identification, treatment intensification, and appropriate PCSK9 adoption
Develop and execute integrated brand strategies spanning positioning, messaging, omnichannel engagement, forecasting, lifecycle planning, market access, and healthcare economics initiatives
Lead development of breakthrough multichannel marketing campaigns and next-generation customer engagement strategies that leverage AI, advanced analytics, personalization, and emerging digital technologies to improve HCP engagement, patient activation, and commercial effectiveness at scale
Partner closely with Market Access, Medical Affairs, R&D, Digital, Data & Analytics, and Commercial Excellence teams to strengthen evidence generation, expand patient access, and identify innovative engagement models that create competitive advantage
Collaborate with U.S. and global leadership teams to inform franchise strategy, lifecycle opportunities, and long-term growth priorities
Build and lead a high-performing marketing organization that fosters accountability, innovation, collaboration, talent development, and strategic thinking
Ensure all commercial strategies and operational plans comply with applicable regulatory, legal, and ethical standards while promoting a highly compliant operating environment
Requires approximately 25% travel, including some overnight and weekend commitments
What we expect of you
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