Associate Director US Oncology Market Access and Payer Marketing

Job Description

Associate Director, US Marketing Oncology Market Access & Payer Marketing

Our Market Access team monitors population demographics and develops solutions to give patients access to our medicines. We act as both educators and advocates for our products, processes, and practices that help us revolutionize how our medicines create value in society. 

The Associate Director Market Access & Payer Marketing will work closely with agency partners, internal brand colleagues, promotions, internal communications, pricing, policy, legal, health economics outcomes research, and Organized Customer Access and Reimbursement teams to develop strategies to support current indications and launch future indications.  This role will report to the Director, Oncology Market Access.

The Associate Director Market Access & Payer Marketing will be responsible for supporting tactical execution and development of brand and market access strategy in collaboration with internal functions (Organized Customer Access and Reimbursement, Marketing, Integrated Account Management Teams, Center for Observational and Real-world Evidence (CORE), Medical Affairs, HHDDA, etc.),with focus on customer segments including health plans, Medicare, Medicaid, federal, pharmacy, hospital and Group Purchasing Organizations, among others.

Primary Responsibilities

• Work closely with our Company's internal functions (promotions, communications, medical affairs, brand marketing, data and analytics teams, etc.) and external agency partners to develop customer specific strategies and execute as appropriate to achieve access for patients and achieve business growth.

• Develop comprehensive payer/market access strategies in alignment with the brand strategy and execute across relevant Company teams.

• Input into the development and execution of payer value propositions, channel specific materials and branded promotional initiatives.

• Act as main point responsible and accountable for resource support, on-going planning around messaging, and communications for field facing teams at our Company (e.g. IAM, Key Accounts, etc.)

• Work with IAM and HHDDA data and analytics team to conduct analysis across multiple data sources and build out dashboards and data visualization on market access KPIs.

• Support brand team and provide market access point of view during L3, QBR process and across various patient support initiatives

• Support alliance products and promotions, relationship management, data and market access performance reports, and provide input into forecast as needed.

• Support transition of new products to inline team, including but not limited to: conducting payer market research, developing payer value proposition, establishing distribution and dispense launch strategy, and other market access considerations for launch.

• Provide input from US perspective into Global Access Teams, new product planning teams, Health Economics and Outcomes Research and business development opportunities as they emerge.

• Work cross-functionally within our Company, including Organized Customer Access and Reimbursement, Market Research, policy team, Global Market Access, Health Economics and Outcomes Research , compliance, legal, pricing and others to understand build a value proposition for collaboration oncology medicines that allow for access and reimbursement that is consistent with label.

Education Minimum Requirements

• Required: Bachelor's degree (BA/BS)

• Preferred: Master's degree (MBA)

Required Experience and Skills

• Minimum of (5) years combined experience in Pharmaceutical Marketing, Marketing Customer Management, Managed Care or Sales

• Demonstrated strategic thinking, problem solving, analytical critical thinking and planning skills.

• Proactive nature and ability to manage change, anticipate risks, and design controls or mitigation

• Excellent leadership and communication skills (written & verbal).

• Proficient at leading across diverse department and roles and effectively engaging senior management.

• Strong judgement, prioritization, and decision-making skills, with understanding of broader context of corporate strategies

• Comfort and confidence in working with diverse teams and backgrounds; routinely demonstrates inclusive behaviors; actively seeks out diverse perspectives and experiences

• Demonstrated understanding of healthcare trends and policy issues around both pharmacy and medical benefits and their potential impact u