Associate Director, Communications

Hearst has an exciting opportunity for a dynamic and detail-oriented communications professional to join its marketing communications team in New York City to shape, articulate and promote the corporation’s story as a diversified information and data leader. As Associate Director, you will play a lead role in identifying unique approaches to marketing and engagement, crafting strategic corporate communications programs that resonate across Hearst’s channels and helping manage a team of talented communicators. You’ll work closely with Hearst’s business units and executives to create and edit informative, engaging content about Hearst’s business success, culture and impact for colleagues and the wider world. 

The Associate Director will possess a strong track record of writing, producing and implementing successful integrated corporate communications, marketing campaigns and initiatives that build brands, engage audiences and drive results. Responsibilities touch Hearst’s website, intranet, newsletters, executive communications, press releases, business communications and more. This position sits within Hearst’s Corporate teams, acting as a liaison for communications with each of Hearst’s business units (e.g., Magazines, Newspapers, Transportation). The role reports to the director of marketing communications and will be in-office at Hearst Tower three days a week. 

Whether collaborating on projects, helping in our communities or connecting around shared interests and identities, life at Hearst is busy, energizing and engaging. We provide a supportive, inclusive culture where colleagues can access extensive training and development opportunities to navigate their careers. Our content offers audiences a range of perspectives from across Hearst’s diverse business units as well as the story of Hearst, where giving back and good corporate citizenship have always been part of our DNA.

Responsibilities

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Provide editorial oversight of content that amplifies Hearst values, goals and initiatives including newsletters (e.g., the Hearstlink newsletter, internal colleague CONNEX newsletter, etc.), press releases and more. Topics include achievements across the company, new endeavors, acquisitions, group successes, colleague spotlights, ESG topics and more.
2. Develop, execute and measure the effectiveness of end-to-end corporate communications programs, bringing fresh ideas and attention to detail.
3. Oversee timely management of inbound communication requests from across the corporation, proofing and editing other’s work with precision to maintain quality control against style guidelines
4. In partnership with Hearst Technology Services, manage the strategy and direction of key technology products (e.g., Hearst.com, MyHEARST intranet, MyHEARST app).
5. Develop strategies for speaking engagements, media relations, executive communications, awards and other opportunities where the corporate message/narrative can best be delivered and optimized, producing communications plans and measuring success.
6. Ideate and execute innovative communication strategies informed by tactics that grow employee engagement including researching new technologies and auditing peers’ approaches.
7. Forge strong stakeholder relationships and provide strategic counsel about clarity of message in a direct and thoughtful manner.
8. Work with the Director and VP of Corporate Marcomms with operational tasks including coordinating team professional development, codifying processes and procedures, managing analytics reports, updating lists, onboarding new platforms, personnel tasks, etc. 

Competencies

1. Exceptional editor and storyteller who understands audiences, brand voice and AP style
2. Demonstrated success in crafting and executing multi-platform marketing and/or communications campaigns in a relevant industry
3. Bachelor’s degree in Communications, Marketing, English, or relevant equivalent 
4. Ability to handle sensitive and confidential matters with discretion
5. Adaptability with technology products and platforms
6. Knowledge of Office 365, Microsoft Teams, Zoom and major social media platforms; Knowledge of Sailthru, LifeRay and Airtable a plus
7. 6-8 years of experience in communications/marketing/public relations (agency or in-house)
8. Outstanding communication and collaboration skills with the ability to work across multiple functions with executive presence and high emotional intelligence
9. Proactive and able to work independently to meet deadlines and deliver high-caliber work

In accordance with appl