VP Customer Experience & Engagement (M/F)

<h3>Company Description</h3><p>Leading the hospitality revolution, Accor is more than a hotel group. With luxury to economy, homestays to resorts, we are a holistic ecosystem of 40 brands in 110 countries, Talent and Solutions, ready to engage with the future’s endless possibilities.</p><p>Accor has an offer to bring new life to the way you live, work, play and do business with a personalized guest experience. </p><h3>Job Description</h3><p>Within the Global Digital Marketing team, the Customer Experience &amp; Engagement department, led by the Head of Customer Experience &amp; Engagement reporting directly to the SVP Global Digital Marketing (Premium, Midscale &amp; Economy Brands) will be responsible &amp; accountable for Accor’s Premium, Midscale &amp; Economy Brands Commercial web direct Strategy &amp; Vision, as well as contributing and influencing the ALL.com &amp; App long term vision. They will be responsible for 5 direct reports.</p><ul><li>Responsible for the Commercial roadmap definition and long-term vision on Brands.com &amp; contribute to ALL.com &amp; App strategy</li><li>Define functional specifications based on business &amp; commercial needs to drive the strategy</li><li>Contribute to roadmap of shared platforms (SFMC, DAM, CMS) including Taxonomy, framework and governance for Digital Factory to deliver, and support hubs in the transition and adoption</li><li>Set up a worldwide governance to share guidelines, golden rules, best practices, tools, ways of working to;<ul><li>build Global ICP and manage International Flows</li><li>empower Global &amp; Hubs Brands &amp; eCommerce teams in their strategies &amp; optimization</li></ul></li><li>Responsible for Global offers &amp; campaigns (where/if needed), new product launches &amp; activations (i.e Resort, Flight+Hotel, Gift Card) as well as their commercial development and visibility online; in partnership with Digital Factory</li><li>Develop and enrich onsite Digital experience &amp; customer lifecycle (Brands.com transition, personalization…) in partnership with Brands and Digital Factory</li><li>Accountable for Brands.com &amp; App performance monitoring, analytics &amp; insight</li><li>Manage, develop and motivate direct reports; in charge of appraisals, development and succession plan</li><li>Foster a culture of sharing, trust and recognition</li></ul><p><strong><u>Key Stakeholders: </u></strong></p><ul><li>Digital Factory Direct Web Teams</li><li>Global Brands Teams</li><li>Regions eCommerce &amp; Brands teams (ICP + Channels)</li></ul><h3>Qualifications</h3><ul><li>Business degree and &gt;10 years international work experience</li><li>Min. 5 year  work experience in eCommerce and digital Marketing, preferably with experience in travel Industry</li><li>Deep knowledge in web distribution</li><li>Proven track record in managing team, and working in a matrix environment</li><li>Strong leadership skills, collaborative working mode</li><li>Proactive, result driven in fast paced environment</li><li>Excellent communication &amp; networking skills</li><li>Analytical skills and target-oriented attitude</li><li>Fluent in English + ideally other EU language</li></ul><h3>Additional Information</h3><p><strong>Why work for Accor?</strong></p><p>We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.</p><p>By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality.</p><p>Discover the life that awaits you at Accor, visit <a href="https://careers.accor.com/"><strong>https://careers.accor.com/</strong></a></p><p>Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"</p><p><br/> <strong>What benefits can Accor offer its employees?</strong></p><p><strong>A real Work life balance<em> :</em></strong></p><ul><li><strong>Remote work :</strong>  up to 12 remote days per month depending on team workflow.  Extra allowance for /Reimbursement of IT equipment and other daily allowances</li><li><strong>For ‘autnomous framework’</strong> employees (non-executive positions): 216 worked days including up to 12 days RTT per year according to the year.</li></ul><p><br/> <strong>Work Everywhere :</strong></p><ul><li>Free access more than 500 hundred coworking space including in our own hospitality brand. Great opportunity to meet our hospitality employee</li><li><strong>The ALL Heartists program</strong> is the program dedicated to Accor employees. You can enjoy benefits (Gourmet, travel, well-being, sports…)at all our locations around the world, from luxury to budget, and with more than 70 partners. This is the opportunity for them to enjoy unforgettable stays and experiences all year round!</li><li>On <strong>Issy Les Mouli