Social Media Specialist

Who We Are

At Corebridge Financial, we believe action is everything. That’s why every day we partner with financial professionals and institutions to make it possible for more people to take action in their financial lives, for today and tomorrow.

We align to a set of Values that are the core pillars that define our culture and help bring our brand purpose to life:

• We are stronger as one: We collaborate across the enterprise, scale what works and act   decisively for our customers and partners.
• We deliver on commitments: We are accountable, empower each other and go above and beyond for our stakeholders.
• We learn, improve and innovate: We get better each day by challenging the status quo and equipping ourselves for the future.
• We are inclusive: We embrace different perspectives, enabling our colleagues to make an impact and bring their whole selves to work.

Who You’ll Work With

We tell the powerful story of how Corebridge makes it possible for more people and institutions to take action in financial lives – for their own and on behalf of others. Our team designs and executes advertising programs, internal and external communications strategies, and client and prospect engagement programs to showcase who Corebridge is to our customers, distribution partners and employees. Our team oversees brand positioning and strategy, digital and social media, employee and executive communications, media relations, industry research and thought leadership, product marketing, customer regulatory communications, and social impact and sponsorship programming.

About The Role

The position provides marketing support across the team responsible for Corebridge Brand, and Advertising, Sponsorships, Social Media and Thought Leadership and Content. This includes assisting with social media, enterprise marketing programs, thought leadership initiatives, sponsorship activations, content creation, and project management. The role requires someone who is highly flexible, creative, detail-oriented, and able to quickly learn new processes and tools. You may be called on to support a variety of projects across the department, depending on team priorities. The position reports to the Head of Brand, Sponsorships, Social Media & Content.

Responsibilities

• Support planning, coordination, and execution of marketing initiatives across social media, enterprise-level programs, thought leadership, sponsorships, and general brand campaigns.
• Assist with project management for a variety of marketing workflows—routing, reviews, timeline tracking, compliance submissions, feedback consolidation, and final delivery.
• Partner closely with internal stakeholders and external partners to ensure deliverables align with program goals.
• Contribute to content development, including copywriting, light editing, research, asset collection, and assisting with multimedia content needs.
• Help maintain calendars for social media and enterprise campaigns.
• Pull data, organize insights, and support reporting across social, content, campaign, and program performance.
• Conduct research and competitive reviews to understand industry trends, audience behavior, and opportunities for creative or strategic optimization.
• Monitor relevant channels for activity, engagement, issues, or opportunities to enhance results.
• Stay current on marketing best practices, platform changes, content formats, and tools to help the team operate effectively.

Skills and Qualifications

• A highly creative person with a bachelor’s degree in marketing, communications, PR, or a related field.
• Financial services industry experience preferred.
• 3+ years of relevant marketing, content, social media, or project management experience.
• Experience with marketing, social, or workflow/project management tools (e.g., Sprout Social, Aprimo, analytics dashboards).
• A collaborative team player who is comfortable jumping in on a variety of projects and learning new processes quickly.
• Excellent written and verbal communication skills; ability to support content creation across multiple formats.
• Highly organized, proactive, adaptable, and able to manage multiple priorities in a fast-paced, matrixed environment.
• Strong interpersonal skills to work effectively with marketing colleagues, sales partners, compliance, and external agencies.

Work Location

This position is based in Corebridge Financial’s Houston, TX, office and is subject to our hybrid working policy, which gives colleagues the benefits of working both in an office and remotely.

Estimated Travel

Minimal travel

Why Corebri