Field Sales Representative, Publix

Who We Are:
• Coca-Cola Beverages Florida, LLC (Coke Florida) is a family-owned independent Coca-Cola bottler that is the third largest privately-held and the sixth largest independent Coca-Cola bottler in the United States.
• Coke Florida sells, markets, manufactures and distributes over 600 products of The Coca-Cola Company and other partner companies including Monster Beverage Corporation and BODYARMOR.
• In 2025, for the 4th year in a row, Coke Florida was named as a US Best Managed Company by Deloitte Private and The Wall Street Journal. This program recognizes outstanding U.S. private companies and the achievements of their management teams in four key areas: strategy, ability to execute, corporate culture, and governance/financial performance.
What We Offer:


Eligible full time Coke Florida Associates can participate in our Total Rewards Program which includes:
• Total Wellness Programs including health, dental and vision plans
• 401K program with healthy company match
• Supplemental Life Insurance
• Three weeks of vacation pay, and 10 company paid holidays*
• Tuition reimbursement
• Employee Assistance Programs (EAP)
• Competitive compensation


Coke Florida is looking for a Field Sales Representative (Publix) based out of our Orlando location, working 7:00AM until Finish, primarily Monday-Friday, with weekends as needed based upon business needs.


What You Will Do:

As a Coke Florida Field Sales Representative (FSR), you will be responsible for business development, service to customers and customer relationships. The FSR increases business by selling additional brands and packages within his or her sales territory’s existing customer base. The Field Sales Representative at Coke Florida works against specific strategic customers, specifically Publix stores.


Roles and Responsibilities:

Making sales and assisting orders from customers

Customarily and regularly performs these primary duties in the field visiting customer accounts away from a company facility or office

Build and maintain profitable customer relationships

Execute and close all sales calls

Sell in incremental displays and equipment placements; sell in promotional programs and ensure dealer compliance

Service the account on every visit – to include light merchandising, Cold Vaults, Beverage Sections, and Cold Drink Equipment

Review business results with customers

Ensure Company assets meet performance requirements and develop a plan of action for those assets generating zero or low volume

Ensure outlets comply with Coke Florida standards

Communicate account activities to appropriate parties

Some merchandising and rotation inspection

Lead, schedule and at times execute resets to expand portfolio

Resolve customer inquiries, including researching and closing customer service tickets.

Transport, replace, and maintain Point of Sale advertising as appropriate for account.

Maintain regular and punctual attendance


Work overtime as assigned

Comply with all company policies, procedures, and applicable laws

Identifying and reporting any unsafe working conditions

Comply with dress code or appearance/grooming standards

Work shifts and work schedules as assigned


For this role, you will need:

High School or GED (General Education Diploma) required

Must be 18 years of age or older

At least 1 year of general work experience

Ability to use and understand mobile applications

Ability to work variable schedule, weekends and holidays required

Must have and maintain a valid driver's license

Must have and maintain current vehicle liability insurance, as specified by the company.

Must have a driving record with no major moving violations in the last three (3) years.*

Must provide and maintain a personal vehicle for use during employee working hours.

*Major moving violations include, but are not limited to, leaving the scene of an accident, driving under the influence, and reckless driving. Minor moving violations include, but are not limited to, speeding, driving too close, failure to stop, and improper lane changes. Driving records, including minor moving violations, will be evaluated according to Coke Florida guidelines to determine eligibility for the Field Sales Representative position.

Additional Qualifications that will make you successful in this role:

Bachelor Degree/3-4 Yr. College - Univ. Degree preferred

At least 1 year of previous sales experience preferred

Food/beverage industry experience preferred


Ability to create and conduct sales presentations required

Strong attention to