Senior Manager, Product Marketing (Infrastructure)

Who are we?

Equinix is the world’s digital infrastructure company®, operating over 260 data centers across the globe. Digital leaders harness Equinix's trusted platform to bring together and interconnect foundational infrastructure at software speed. Equinix enables organizations to access all the right places, partners and possibilities to scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value, while supporting their sustainability goals. 

A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions. We embrace diversity in thought and contribution and are committed to providing an equitable work environment that is foundational to our core values as a company and is vital to our success. 

Job Summary

Reporting to the Senior Director of Product Marketing, the Senior Manager, Product Marketing (Infrastructure) is a strategic individual contributor responsible for driving go-to-market success for core infrastructure services, including colocation, xScale, Network Edge, and Managed Solutions. This role complements a broader infrastructure marketing team. The ideal candidate excels at shaping messaging, leading cross-functional workstreams, and influencing adoption across a diverse and complex portfolio of initiatives. This role is best suited for a product marketer with demonstrated experience in infrastructure, platform services, or hybrid multicloud technologies who thrives on translating technical capabilities into customer value.  

Responsibilities 

• Lead the development and evolution of differentiated positioning, messaging, and narratives across one or more core infrastructure product segments

• Define and evolve the value proposition across infrastructure offerings, ensuring alignment with market needs, platform strategy, and competitive differentiation

• Drive integrated go-to-market plans for new product launches, feature releases, and market expansions

• Drive the evolution and execution of the product roadmap in partnership with Product, Campaigns, Sales Enablement, Analyst Relations, and Channel teams to support cross-functional program execution

• Develop compelling sales collateral, thought leadership content, customer presentations, and executive briefings

• Lead or co-lead cross-portfolio initiatives (e.g., AI infrastructure readiness, industry solutions, platform bundling)

• Gather and synthesize market, customer, and competitive insights to inform strategy and content priorities

• Support executive stakeholder communication and influence strategic roadmap planning

Core Competencies 

• Strategic Thinking: Ability to connect product capabilities to buyer needs within the broader platform narrative

• Cross-Functional Leadership: Proven ability to influence without authority across diverse teams and global functions

• Platform Storytelling: Strong capability to articulate how infrastructure services deliver scalable, hybrid-ready, and AI-enabling outcomes

• Executional Excellence: Attention to detail with a focus on high-quality deliverables

• Commercial Acumen: Understands both the business and market levers that drive revenue growth and partner adoption

 Specific Skills 

• Messaging & Positioning: Deep experience in crafting differentiated B2B narratives for infrastructure or platform offerings

• Operational understanding of buyer journey stages from awareness to retention

• Sales Enablement: Adept at translating technical detail into business value assets that resonate with field teams and enterprise buyer personas. Program Management: Demonstrated success in leading go-to-market programs and launches 

• Research & Insight: Capable of distilling market and buyer insights into actionable strategies

• Content Strategy: Proven proficiency and comfortable developing content roadmaps aligned to global campaign priorities