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Commercial Marketing Manager OR

Baxter International Inc.
United Statesfull_timeVerifiedPosted 10 Apr 2025
💰 $130,000/yr($104,000/yr$130,000/yr)

About the role

Aquí es donde salvas y sostienes vidas

En Baxter, estamos profundamente conectados por nuestra misión. No importa tu rol en Baxter, tu trabajo tiene un impacto positivo en la gente alrededor del mundo. Sentirá un propósito en toda la organización, ya que sabemos que nuestro trabajo mejora los resultados para millones de pacientes.

Los productos y terapias de Baxter se encuentran en casi cada hospital del mundo, el clínicas y en los hogares. Por más de 85 años hemos sido pioneros en innovaciones médicas significativas que transforman el cuidado en salud.

Juntos creamos un lugar donde somos felices, exitosos y nos inspiramos mutuamente. Aquí es donde puedes hacer tu mejor trabajo.

Únete a nosotros en la intersección de salvar y sostener vidas-donde tu propósito acelera nuestra misión.

The US Commercial Marketing Manager is responsible for implementing all aspects of tactical marketing plans and initiatives for Core Products (Surgical Tables, Surgical Lights, Booms and Table Accessories) within Baxter’s Global Surgical Solutions Division (GSS).

What you'll do:

  • Provide “US Regional” Product Management oversight for the Surgical Tables & Accessories Portfolio.
  • Implement the successful launch of core products; develop objectives, tactics, critical metrics and training plans for the US market.
  • Create and implement pricing strategies, market & competitor analysis, promotional programs, market research, partnership programs, Continual Education (CE) programs and channel strategies.
  • Provide marketing, sales and technical support at conferences, users’ meetings, customer sites, end user workshops, and other specific marketing/sales events.
  • Deliver marketing tools, based on US customer unmet needs and associated value prop, for all levels of healthcare partners and sales teams.
  • Work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer.
  • Proactively work closely with Sales teams to effectively implement marketing programs and target lists to drive tactical plans to attain/exceed sales and category share objectives.
  • Provide market feedback on healthcare trends, economics, construction, partnerships, KOLs and competition to assist in current product support and new product development.
  • Partner with the global marketing team to feed needs and claims requirements to differentiate our portfolio.
  • Provide feedback, materials and support to the Sales Training team for customer facing training, education programs and internal partner training.
  • Support the sales team through all stages of a deal, e.g. in customer meetings, demonstrations, RFPs, cross-references, and preparation of offers.

What you'll bring:

  • A Bachelor’s Degree or equivalent experience in Marketing, Business, or related field is required, along with 7 years of professional experience in Product Management or Marketing, ideally in medical device and/or surgical capital equipment.
  • Demonstrated proficiency to clearly and concisely communicate, both written and verbally, to all internal and client stakeholders at all levels.
  • Shown ability to deliver engaging, informative, well-organized presentations.
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook) and Salesforce, with a working knowledge of various ERP systems.
  • Demonstrated ability to interpret, analyze, and apply technical information including but not limited to technical manuals, technical bulletins, and schematics
  • Expertise in marketing and branding concepts, with an advanced understanding of the product development and commercialization process that incorporates customer requirements.
  • Successful track record of leading multiple projects simultaneously, with the ability to work independently, show initiative, and serve as a thought leader.
  • Proven track record to adapt quickly to shifting priorities and thrive in a fast-paced environment.
  • Strong analytical, creative, and problem-solving skills.
  • Ability to travel up to 25% of the time.

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week in our Deerfield, IL office. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay

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Company

Baxter International Inc.

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