Graduate Program, Key Accounts (Off Premise Sales Trainee)

Company Description

Do you love strategic puzzles and games? How about playing detective, telling great stories, and convincing others to do epic things? If so, then Key Account Sales might be the perfect fit! Reporting to the Sr. Key Account Manager, Large Format, you will conduct analyses, identify opportunities, develop strategies, and build compelling conceptual sell stories to advance our leading position in the energy category within our retail channels (e.g. grocery stores). The Key Accounts Sales Grad will work with Red Bull Key Account Managers, distribution partners, and category insights teams to build sales plans, guide in-store execution, and advance Red Bull key performance indicators (KPIs) for the channel.

Job Description

DISTRIBUTION / STORE LEVEL SELLING

Assist the local Account Sales Manager (ASM) to assess in-store conditions and complete account audits to ensure compliance to agreed-upon programming and contracts

Support the local ASM to increase distribution, availability of stock-keeping unit (SKU) assortment, and quality in-store branding/messaging

Assess areas of opportunity for in-store execution, service-levels, and distribution effectiveness

Provide direction on account-specific upcoming programming, insights, and opportunities to local ASMs to help them sell and implement at store level

BUSINESS INSIGHTS

Learn to use data (Circana scans, shipments, Brand data) and work cross-functionally to develop "Best in Class" tools to measure business plan initiatives across the relevant Business Unit (BU) Key Accounts

Develop processes to analyze changes from the prior year to understand and measure the impact of promotional programming and merchandising space changes to Red Bull and the competition

Provide energy and beverage category insights that influence promotions, price, placement, and product assortment practices

Use existing tools (Business Intelligence [BI], Circana, Customer Profitability Management [CPM]) to update key accounts on business, channel competition, and opportunities

KEY ACCOUNTS MANAGEMENT

Build relationships with main customer personnel

Learn how to build an account's strategic goals and identify mutually beneficial opportunities to increase sale of our products in their outlets

Learn how to anticipate objections and customize responses to influence and overcome

Help calculate and measure potential financial impact and expected return on investment across important programming decisions for both the account(s) and Red Bull

Help construct and negotiate annual marketing agreements that advance Red Bull sales and KPIs in the account while following financial guidelines and remaining within budget

Qualifications

Bachelor's degree (completed by June 24, 2024)

Relevant work or internship experience in sales , retail, distribution, or in a customer-facing role

Proficiency with MS Office Suite (Outlook, PowerPoint, Word, Excel)

Experience analyzing sales data and building action plans is a plus

Strong verbal and written communication skills

Excellence in academic pursuits

A history of pursuing personal passions, extra-curricular achievements

Fluent in English (written, spoken); additional languages considered a plus

Additional Information

The salary for this position is $67,000

Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.