Writer, Testing, CNN Underscored

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Your New Role...

This role focuses on creating and updating best-of product review coverage for CNN's reviews and recommendations site, CNN Underscored. The Writer, Testing, is tasked with updating, identifying, testing and writing about consumer products to help our readers find the things they need across a wide range of categories, quickly building expertise, thoroughly testing products and writing informative, concise best-of reviews. A large part of this role is regularly updating current Best of content and reviews and ensuring they are up to our standards. The content will span across all categories Underscored covers, so a broad knowledge and reportorial curiosity is required as our coverage evolves.

This position reports into the Senior Editor of Testing and will work with a team of associate writers, writers and editors to research and develop coverage of product categories, assemble lists of the most relevant products to test, communicate with manufacturers and press relations agencies to obtain products, build and execute creative, thorough, realistic test plans, capture video, take photographs and write copy to build the best best-of reviews for CNN Underscored and CNN.com readers. You will develop content that fits with the CNN Underscored audience but are encouraged to test creative new angles on consumer product and service coverage and continue to expand the product testing program.

Your Role Accountabilities...

• Keep abreast of the consumer product landscape, working with editors and analytics staff to build content that addresses reader interest based on an understanding of search and key consumer trends.

• Thoroughly and creatively research, curate, test, retest, write, edit and produce best-of review content, including video and photography as needed.

• Revisit, update and optimize existing content to ensure we are aligned with new product releases, changes in key consumer trends, and analytical insights.

• Deep knowledge of the latest consumer products and news across verticals including home and travel.

• Excels at short, medium, and long-term assignments that often require the application of independent judgment.

• Work is subject to supervisory review at regular intervals.

• Operates within the context of defined procedures.

Qualifications & Experience...

• 4-5 years' experience of hands-on reviewing of consumer products, ideally in the context of head-to-head comparative reviewing and best-of recommendations.

• Should have experience in reporting; able to identify and contact sources, research unfamiliar categories, and identify and gather the most relevant information as required to build impactful stories.

• Should have an interest in ecommerce and an understanding of SEO principles and techniques.

• Previous experience with photography and videography, and the use of photo and video editing tools, is a plus.

• Must have the ability to break down potentially complex topics into an easily digestible format.

• Flawless grammar & spelling

• Must be comfortable using content management systems

• Strong creative and writing skills are required for this position. Must be detail-oriented, organized and have strong communication skills.

How We Get Things Done…